APJ Executive Movements News

Hexagon Appoints Mattias Tidebrink to lead APAC region for Safety, Infrastructure & Geospatial division

Mattias Tidebrink

New leadership to bolster Hexagon’s long-time commitment to Asia Pacific business

Hexagon’s Safety, Infrastructure & Geospatial division recently named Mattias Tidebrink to head the division’s Asia Pacific (APAC) region senior vice president. He will be responsible for setting the strategic direction, focusing on long-term growth and profitability.

“Appointing a leader of Tidebrink’s calibre underscores the importance that we place on the APAC region, where we have operated for more than 30 years,” said Steven Cost, president, Hexagon’s Safety, Infrastructure & Geospatial division.

Hexagon serves customers in the APAC region across a multitude of industries, with the Safety, Infrastructure & Geospatial division supporting critical services – from public safety to utilities to government, transportation and beyond. The division’s extensive list of customers includes the Australian Federal Police, Fire and Emergency New Zealand, Royal Automobile Club of Victoria, Endeavor Energy and Chiyoda Corporation.

“It is an honour to be entrusted to not only uphold this legacy, but to make it even stronger in the future.”

Mattias Tidebrink, Senior Vice President, Asia PacificSenior Vice President, Asia Pacific
Hexagon Safety, Infrastructure & Geospatial

Tidebrink brings extensive experience in sales and services in public safety and security throughout the APAC region. For the past 15 years, he has been with Motorola Solutions, most recently serving as vice president of APAC sales for video security and AI. He holds a master’s degree in computer science.

“Hexagon has long been known as a global leader in technology solutions that make our world a better, more sustainable place,” Tidebrink said. “It is an honour to be entrusted to not only uphold this legacy, but to make it even stronger in the future.”

Tidebrink assumed the role of senior vice president, APAC, on July 17. He will be based in Australia and report directly to division president Steven Cost.

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