Travelers expect mobile services and biometrics to speed up their journey
As passengers in India become more familiar with the use of technology – particularly mobile – they expect to use it more on their airline journey. This is according to the 2017 SITA Passenger IT Trends Survey, a global survey released by IT provider SITA and co-sponsored by Air Transport World.
While the use of technology among Indian airline passengers remains high at check-in (87%) and booking (52%), 2017 saw tremendous growth in usage other points in the journey. The research showed while adoption remains low, self-bag drop usage climbed to 21% from 12% in 2016.
Passengers are also demanding new mobile services with 83% saying that they would definitely use flight updates on their mobile. And they would use their mobile for baggage services too: 82% would report mishandled bags and 79% would track their bags in real-time. This comes as no surprise with more than one billion Indians using at least one mobile device in 2016 of which 300 million are using a smart device.
Maneesh Jaikrishna, Vice President Indian Subcontinent, Eastern & Southern Africa said: “In India, travelers are increasingly demanding the use of self-service and mobile technology in the airport to speed up their journey. This expectation, in many cases, is running ahead of availability in Indian airports today.”
The research shows 54% of passengers would rather opt to use self-bag drop than go to an airline check-in counter, compared to 33% globally and well ahead of current usage.
Jaikrishna said: “This is good news for the industry as it provides airports and airlines the opportunity to fully benefit from technology to speed up the journey and drive operational efficiencies, helping them meet the demands of rapidly growing passenger numbers across the country.”
India is expected to see passenger numbers grow by 337 million over the next 20 years to 2036, quadrupling from the 141 million passengers in 2016.
Another area that is gaining the attention of passengers is the use of biometrics. India’s national biometric identity system is the largest in the world with over 1 billion enrolled members and Indian passengers have shown greater willingness to use biometrics to speed up their journey through the airport. In 2017, 70% of passengers in India said they would definitely use biometrics if given the option, removing the need to show a passport or boarding card at key points in the airport. This was well above the global average of 57%.
India’s Ministry of Civil Aviation is working with the air transport industry to create a “digitally unified flying experience” where citizen’s national biometric identification cards and foreigner’s passports are optionally linked with the databases of airlines, airports and other stakeholders to deliver a seamless, paperless travel experience at every step in the journey.
Jaikrishna said: “Many travelers are comfortable with the use of biometrics and see the benefits of using them on their travels. This aligns perfectly with the need to find more efficient ways to manage rising passenger numbers with current resources. There is little doubt that technology is the key to resolving India’s constraints on airport infrastructure.” The survey was conducted across seven Indian airports, representing 71% of passengers in the country.
