Executive Movements News

DataSnipper Expands into Asia Pacific, Appoints Siu Wei Lee as Sales Director

Fast-growing audit automation leader strengthens presence in APAC amid rising demand for efficiency and compliance

DataSnipper, the intelligent automation platform for audit and finance, has appointed Siu Wei Lee as Sales Director for Asia Pacific and Japan, reinforcing its expansion into the region. With over 20 years of experience in audit and technology, Siu Wei will lead DataSnipper’s growth strategy in APAC, bringing localized solutions to meet the rising demand for automation in finance and compliance.

“We’re committed to helping APAC audit teams shift from paperwork to real insights.”

— Siu Wei Lee, Sales Director, Asia Pacific & Japan, DataSnipper

The appointment comes as DataSnipper enters 2025 with strong global momentum, including a 53% increase in customer count in 2024, a 6,715% turnover growth, and a US$1 billion valuation. The company’s platform, already used by major firms like PwC, KPMG, and Grant Thornton, helps audit teams save thousands of hours by automating data extraction, cross-referencing, and validation within Excel.

Vidya Peters, CEO of DataSnipper, emphasized the company’s commitment to APAC, stating, “Bringing in Siu Wei, along with a dedicated regional team, underscores our focus on addressing local challenges—whether it’s talent shortages or complex regulations. We are here to make audit automation seamless for firms across Asia Pacific.”

As part of its expansion, DataSnipper is now listed on the Microsoft Azure Marketplace, simplifying adoption for firms integrating automation into their cloud infrastructure.

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