Automation is gradually taking up momentum among enterprises, opening up an almost new IT vertical for business in the country. As offices shift to smart concepts and seamless communication; Parag Arora, Area Vice President & Country Head, India Sub -continent at Citrix Systems talks about the market scenario of the automation industry and how is the technology being leveraged in the country.
“Citrix Desktop Virtualization and Enterprise Mobility solutions will enable the government to deliver its services to the citizens and stakeholders in a centralized and secure manner.”
Parag Arora
Area Vice President & Country Head
India Subcontinent
Citrix Systems
How is the technology changing business?
The organizational landscape today is on the verge of complete technology convergence. With the adoption and integration of technology in organizational processes, the idea of workspace is being redefined. Workspace is no longer a physical space; it is the absolute environment we interact with. Automation has brought agility, flexibility and efficiency whose benefits are shared by business owners and employees.
How are enterprises embracing automation?
Communication, internal and external, which forms the foundation of a well-oiled organization, is facilitated in a workspace that is built on automation. Because of this seamlessness, mobile devices today are better engineered to carry out functions that otherwise were restricted to an area such as one’s desk. BYOD as a culture has found humongous acceptance because of its obvious perk of employees being available outside the office. Similarly, the rise of solutions such as desktop virtualization, enterprise mobility, file sharing etc. are changing the way businesses work.
Is automation being leveraged in the public sector?
Not just businesses, but the Indian Government is also making strides in integrating technology in its day to day operations. With the government’s scope of work implying management of massive scale of sensitive data, automation of their workspace is a natural progression. Citrix has aligned with the Directorate General of Supplies & Disposals (DGS&D) to provide mobile workspace and virtualization solutions. Citrix Desktop Virtualization and Enterprise Mobility solutions will enable the government to deliver its services to the citizens and stakeholders in a centralized and secure manner.
What are the threats around automation?
The shift towards office automation entails software governed secure email communication, effective presentations, mining databases and integration of technologies like fax machines, printers, workstations etc. Storage of data on cloud has amassed a data bank which is accessible to all. However, storage of data on an internet platform comes with its own potential threats. Security thus needs to be ensured with investments in multi-level encryption. Citrix Workspace-as-a-Service (WaaS) is one such technology empowering employees with secure, on-demand access to the apps and data they need to work effectively and efficiently from anywhere.
